The Agni
Ultimate guide to startups and social media


 
 

 
How-To
PR

How to write a great press release?

Press release is a marketing tool where you announce a major development from your company – a new product, release in a new market, an acquisition, brand name change, etc. As startup entrepreneurs we must understand the ...
by Balaji
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How-To
social-media-marketing

How to promote your small business on a shoestring

Startups and SMEs don’t have a lot of budget for marketing and advertising, so they have to find ways to do high-impact promotions on a shoe-string. Social media has democratized things some what & a lot of business...
by Balaji
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How-To
e-commerce

How to setup an ecommerce business in India?

Here is a guest post by Angel Investor – Mukund Mohan. Say you are a stay-at-home-dad who wants to sell your own neat apparel designs online, or a creative mom who can make some excellent handicrafts at home. Now you are ...
by Balaji
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How-To
trademark

How to protect your intellectual property in India?

So, you have made an innovative product that is worth significantly. Now, how do you protect it from getting replicated by your competitors? You are the brand manager of flipkart.com how do you prevent somebody else registering...
by Balaji
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How-To
venture capital

An Investor’s open letter to Entrepreneurs in India

Angel Investor and entrepreneur Mukund Mohan (@mukund) has written this great piece on what entrepreneurs should know about VCs and Angels. Must read for entrepreneurs. Hello my friend (yes, we are in this together), Since you...
by Balaji
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How-To
follow

Interesting Indians to follow on Google Plus

Google+ is the new social network and it has still not become public. But, it has already been embraced by a number of entrepreneurs and media persons and it could be a great place to have conversations. One issue with G+ is it...
by Balaji
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Entrepreneurship
launch

How to make your startup launch a success

Your startup launch is the first day you will show your “baby” to the world and let the public have a hand at your stuff. A good launch can do great things to your brand & build enough momentum to cut marketing ...
by Balaji
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Entrepreneurship
startup

Ultimate guide to getting started up in India

So you want to build your startup in India? Entrepreneurship is not rocket science and neither is it just luck. With proper approach and plenty of patience you can build a great startup. Some of these steps are India-specific a...
by Balaji
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How-To
restaurant

How to start your restaurant business in India?

A lot of us have ambitions to start our own restaurant. For some foodies it could be a nice hobby and for others it could be a profitable business if done well. The two most important things in a good restaurant business are a)...
by Balaji
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