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June 8th, 2011

Snapdeal.com – groupon like deals site

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Written by: Balaji
Picture 14

Groupon.com has simply revolutized the ecommerce space and dozens of startups have sprung up imitating this successful model. Snapdeal is the leader among India’s deal sites and primarily deals with spas and beauty related services. Owned by Jasper Innovative Marekting solutions, Snapdeal has secured a Rs. 50 crores+ in VC funding this year. It has also entered the mobile space with its m-coupons this year. While it is investing a lot in other marketing avenues, it is not tapping Facebook fully as indicated by its fan page.

Factbox

Facebook fans: 325,000

Founded: Feb 2010

Founders: Kunal Bahl and Rohit Bansal

Subscribers: 5 million

Employees: 500

Funding: Raised $12 million from Nexus ventures and IndoUS Venture partners in Jan 2011

Alexa Rank: 20 in India, 395 worldwide

Revenues: 100 crores

Website: www.snapdeal.com

 

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About the Author

Balaji
+Balaji heads a consultancy firm - Agni Innovation Labs - that helps small businesses, law firms and political campaigners launch their brand successfully. The services include blogging, press releases, social media strategy development and email campaigning. Contact the author: balaji [at] theagni [dot] com for more details.




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